For event agencies, marketing/HR and the public sector

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Marcel

Marcel

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Increasing demand for video content

According to a Cisco study 82% of Internet traffic will be caused by videos in 2021. According to Hubsport 97 of marketers say video marketing helps users better understand their brand.
Online videos are becoming more and more important in communication and with the increasing number of offers on the net, the pressure on providers to stand out from the crowd is increasing.

Convenience is king.

Video providers should therefore name their videos clearly so as not to create false expectations. The announced topic should be clearly stated right at the beginning. The length of the video should be short rather than too long. The rule is: brevity is the spice of life. Content that was previously live and justifiably long, such as presentations, should then be shortened in the recorded version.

More tips:

You can find more useful functions for videos explained here: click here

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